By that I mean, customer expresses interest and need but claims that my product is priced high. On exploring this objection I realized that by saying price is high, the customer is actually talking about affordability. That is, the product is beyond his budget.
It just struck me that if I could arrange a loan, or finance or lease for him, then this objection can be overcome.( Learn about Leasing
)Have anyone tried this gambit and how successful were you?
